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Pay-Per-Click Advertising on Google
 High conversion ads appear on Google
Thousands of keyword variations |
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| 6 OR 12 MONTH PPC |
PPC 1 |
PPC 2 |
PPC 3 |
PPC 4 |
| KEYWORDS |
1000 |
2000 |
5000 |
Unlimited |
| HOURS (PER MONTH) |
12 |
25 |
40 |
50 |
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| PROJECT SETUP |
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| Initial Consultation and Setup |
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| Conversion Code Installation |
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| Analytics Profile Setup |
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| PPC CAMPAIGN OPTIMIZATION |
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| Keyword Bid Management |
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| Local | National Search Targeting |
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| Negative Keywords |
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| A/B Ad Copy Setup |
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| Geo-Area Specific Setup |
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| ADVANCED PPC |
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| PPC Day Parting |
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| Image PPC Ads |
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1 |
3 |
5 |
| Landing Page Design |
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1 |
3 |
5 |
| Funnel Tracking Consultation |
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| Click Fraud Setup |
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| MONTHLY REPORTING | SUPPORT |
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| Google Analytics (Traffic) |
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| Monthly Traffic Report |
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| Email and Telephone Support |
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| EXAMPLES OF PAY PER CLICK POSITIONS |
| Pay-Per-Click advertising can be a great way to promote your services or products. PPC can be very effective for certain services and products. However, not all businesses can use PPC as a reliable marketing investment. Additionally, PPC has advantages and disadvantages over SEO. If you are not sure if you should try PPC alone, or PPC with SEO, we can help explain the difference and provide consultation based on market research and your specific goals. Contact us today! |
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| EXAMPLE OF 'WHERE PEOPLE CLICK' - ON AVERAGE |
| The following illustration is referred to as a 'Google Heat Map'. The color coding is a 'heat' color-grade scale based on where the average person clicks. As you can see, the advantage of SEO is that over 90% of search engine users click on natural listings. However, PPC can have significant advantages. Some of these advantages include, immediate exposure, ability to target certain geographic locations, and the ability to target thousands of keyword and Ad variations for services and/or products. Pay-Per-Click Ads are not clicked on as often as natural listings, however they can yield very high conversion ratios for specific areas. |
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(800) 916-1224
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